Often driven by the Internet of Things (IoT), big data and artificial intelligence (AI), we assist companies behind the next generation of food and beverages – whether alternative proteins, novel ingredients, alternative sweeteners or edible cannabis – as well as those transforming food production including farm productivity, food safety, packaging, transportation and storage, distribution, consumption, consumer preferences and personalised nutrition.
What we do
- In addition to representing multinationals on tailored strategic agreements, investment transactions, and commercial, manufacturing and distribution agreements, we also advise many of the industry’s start-ups, such as Aleph Farms, Redefine Meat and Rilbite as well as non-profits such as The Good Food Institute.
- We also have one of the leading practices working with technology incubators funded by the Israeli government through the Israeli Innovation Authority. We have advised several consortia of investors on food tech investments through the programmes of the Israel Innovation Authority including The Kitchen Hub (funded by The Strauss group – one of Israel’s largest food companies); Fresh Start (funded also by Tnuva, the largest of Israel’s food manufacturers); and Frutarom-FoodNxt, operated by New York-listed IFF.
Why choose us?
Our depth of experience: we have been involved since the inception of food and ag tech in Israel and have over two decades experience of working with investors and the tech incubators through which they have developed their portfolio.
A multidisciplinary practice: we are able to assist businesses as they expand into new markets and new products with experts drawn from across the firm to advise on strategic, employment, intellectual property, tax, data compliance and financing issues.
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